Client: Heritage Partners, Inc.
Project: Brand Identity
The Boston based venture capital firm, Heritage Partners, Inc, approached markField Design to develop a simple, clean, and elegant logotype as they rebrand themselves from "Heritage Partners, Inc," to "Heritage."
This logotype was just one part of the overall brand identity development for the firm. Other elements included a stationery system and a complete redesign of their corporate website as well as all of their printed marketing collateral.
Winner of a 2007 American Graphic Design Award for excellence in Logo Design.
"Mark Field proved to be a tremendous asset to us. One of his many strong attributes is his ability to LISTEN to our needs, desires, likes and dislikes and translate them in to a finished product. He is flexible towards working to tight timelines and willing to iterate until a finished project meets the desired result. Mark exceeded expectations across the board – not an easy task given the fact that he was dealing with a bunch of private equity investors with high expectations and who are not short on opinions."
Charlie Gifford, Partner
Heritage Partners, Inc.
